Motion Design

Занятия проводятся полностью на английском языке.

The course is aimed at students looking to master or expand their knowledge in the field of animation and dynamic visual communications. The main purpose of the course is to master the theoretical and practical basics of motion design using Adobe After Effects and a number of additional plug-ins and tools designed to create animation.

The theoretical part

• The study of the history and the development of movie-making and animation-creating technologies.
• The study of the basic principles of animation created by Walt Disney, such as timing, squash and stretch, and anticipation.
• The study of the dramatic laws of building a convincing visual narrative and storytelling in the context of motion design.

Students will learn the basics of screenwriting and learn how to integrate this knowledge into their animation stories. Special emphasis will be on the differences between the creation of static and moving images, the importance of understanding the time factor, and the ability to hold the viewer's attention throughout the video sequence. Also, understanding that the laws of composition and rhythm in dynamic content have their own characteristics.

The practical part

The main tool that will be used in the framework of practical classes is Adobe After Effects (in conjunction with Illustrator and Photoshop). As well as plugins and scripts for it such Trapcode Suite, Duik Bassel, Newton, and others that expand the program's capabilities.

Special attention will be paid to working with text and fonts. Special tools inside After Effects that will allow to animate text and create titles using the functions of font animators. The technique of creating flat, puppet animation will be studied.

Creating 3D space inside After Effects, working with cameras, and animating 3D layers.
The basics of FX video processing, such as tracking, rotoscope, and keying.

The result of the course will be the creation of a series of different short videos (lasting from 5 to 15 seconds); each video must become an independent expressive animation story, differing in style, dynamics, plot, atmosphere, and animation methods. This approach will allow students not only to master various techniques, but also to understand how to properly use these techniques to achieve certain artistic goals.

In order for the course to be most effective, students must be familiar with Adobe Photoshop and Adobe Illustrator.