Art direction

«The guidelines of our two-year work are a broad view on the profession, a search for new formats of visual communication, awareness and ethics of graphic form, love for work», — curator of the «Art direction» profile Ivan Yakushev.

About

«Art Direction» MA profile is designed specifically for practicing designers who already have basic knowledge and skills and want to transform from just professionals to super professionals.

Students can choose from two learning paths: under the supervision of Ivan Yakushev and Stefan Lashko from the ESH design group they can gain experience in working with non-standard complex projects — from searching for new approaches to identity and promotion to projects for international design competitions. And for those who want not only to progress in the field of communication design, but also to improve their skills in more specialized areas of the profession — poster art, creative packaging design, UX / UI design, exhibition space design — we suggest to work with different types of non-standard projects.

The main advantage of such a track is individual approach to each student and the supervision of experienced, successful designers who will help to set the tasks correctly and find the most effective methods and tools for solving them.

Studying at the «Art direction» profile is a great opportunity to try yourself in new professional fields, which will help you gain the necessary experience and advance to a new career level and take leadership positions in the industry.

During their studies, students not only qualitatively improve their design skills and become familiar with current design technologies, but also receive a unique experience, similar to working in a real design studio. Immersion in various professional areas allows you to quickly obtain the missing knowledge and competencies as well as discover new edges of the profession and, accordingly, find new career prospects.

Professors and curators

Entry exams

Enrollment in the magistracy occurs during the competitive selection on the basis of the interview and the portfolio evaluation.

Interview

Programme coordinators will only contact those candidates who meet the established eligibility criteria on the basis of their portfolio evaluation. Please make sure that you provide correct contact details and your Skype ID in the application submitted for the competition. An interview will be set up and specified in your personal account.
During the interview, the enrollee is given the opportunity to fully demonstrate her/his level of motivation and interest in design training and answer the questions of the examination committee about her/his own preferences in the field of art and design.

Portfolio

Applicants have to provide information about their previous professional experience in the form of a portfolio. The portfolio is uploaded to the applicant's personal account and sent electronically to in.design@hse.ru.

Timeframe for submissions of applications

International students can apply for graduate programmes for the next academic year starting from October 29. Our admission boards evaluate applications for state-funded places (government scholarships), as well as fee-paying places.

October 29 — February 28, 2019 — applications for state-funded and fee-paying places are accepted (find out more about Russian government scholarships).

March 1 — August 1, 2019 — applications for fee-paying places only are accepted.

How to join

Application evaluation

Your application will be evaluated by the admission committee of your chosen degree programme. Please note that the committee’s decision, which shall be made upon reviewing your application, will be posted in your personal account. The review of your application should take up to 2 weeks. If any additional information or documents must be submitted, the application process may take longer, and, as such, the final decision will be made after the submission of all necessary documents. Be prepared for an interview with one of HSE’s admission committees Programme coordinators will only contact those candidates who meet the established eligibility criteria on the basis of their portfolio evaluation. Please make sure that you provide correct contact details and your Skype ID in the application submitted for the competition. An interview will be set up and specified in your personal account. Based on the results of your application evaluation, the decision of the degree programme’s admission committee shall be posted in your personal account, as follows: recommend for admission to a state-funded place; recommend for admission to a fee-paying place; denied.

Prepare your documents

If you are successfully accepted to HSE, you have to start preparing your documents for your visit to Russia. List of required documents

Arrival and enrollment

Before you arrive in Moscow or any other HSE campus, please make sure to: 1. Prepare all documents listed in previous step and upload them to your personal account 2. Legalize your academic credentials (degree/high school certificates/diplomas) The specific legalization procedure will depend on the country where your diploma was issued. Please refer to this page for a full list of countries and relevant legalization requirements. Each country may have its own legalization terms and conditions. 3. Make your academic credentials (degree/high school certificates/diplomas) recognized in Russia Once you have received the original of your degree/high school certificate and obtained its notarized translation into Russian (if applicable), please submit an application for the recognition of your academic credentials via your personal account on the HSE website. If you have any questions regarding recognition, please contact us at recognition@hse.ru. Information on recognition of foreign academic credentials by HSE IMPORTANT! Recognition procedure is mandatory for all foreign citizens applying to HSE and is offered free of charge. If you have a Russian high school/degree certificate issued by a Russian academic institution, you are still required to submit an application for recognition of academic credentials. 4. Apply for a Russian visa If you have been admitted as a state-funded student (tuition waiver), your visa reference will be issued by the Ministry of Education and Science of the Russian Federation (MES), once HSE staff uploads all documents listed in STEP 4 to the MES information system. The list of visa reference numbers will be published in your personal account in the Visa section. Normally visa references should be available in early August. If you have been admitted to HSE as a fee-paying student, please submit an application to obtain a visa invitation via your personal account (Visa section). More details are available in your personal account. Please note that citizens of the following counties DO NOT NEED a student visa to study at Russian educational institutions: Azerbaijan, Abkhazia, South Ossetia, Belarus, Kazakhstan, Kyrgyzstan, Moldova, Tajikistan, Ukraine, Armenia, and Uzbekistan. If you are a citizen of Belarus, Armenia, Kyrgyzstan or Ukraine, you may use your national (internal) passport when crossing the Russian border. If you are a citizen of any other country, you must obtain a travel passport to enter Russia. Russian nationals arriving in Russia must also show an ID (Russian travel passport for Russian citizens residing abroad). To enrol in HSE, you must also have your national (internal) passport readily available, even if you are residing abroad. Please make sure to make your plans in advance, since it may take up to 2 months to issue a national passport in Russia (if you don’t have a permanent registration and only have a temporary one). 5. Enrolment procedures for foreign applicants. To officially enrol in HSE and secure a place at an HSE dormitory, please visit us at the following address starting from August 20, 2019: Room 330, 3rdfloor, 11 Myasnitskaya Ulitsa. Make sure you have the following documents with you: your passport + its copy + notarized translation of your passport into Russian (if applicable); original high school/degree certificate/diploma + its copy + a notarized translation of your high school/degree certificate/diploma into Russian (if applicable); migration card issued upon entry to Russia (at the airport or another border checkpoint) or a copy of your Russian visa; IMPORTANT! In the migration card, please make sure to underline Education("учеба") as your purpose of visit. 4 photographs (on matt or glossy paper), size: 3×4cm; original of your medical certificate (must be dated no later than March 2018), and negative HIV test results. Please note that a medical certificate is valid for 6 months, and an HIV certificate is valid for 3 months. your voluntary health insurance policy (if available). You can purchase an insurance policy fromany insurance company of your choice or obtain one at our office. For your convenience from August 20 to August 31, representatives of 3 Russian insurance companies will be working on 11 Myasnitskaya Ulitsa. Enrolment procedure includes the following steps Submitting documents for enrollment to HSE. Preparing documents to obtain a migration registration. Please note that foreign students must register at their actual residence address: — if you are staying at an HSE dormitory, please contact the dormitory staff to get registered via a local migration office; — if you are staying at a rented apartment, please contact your landlord/landlady to get registered via a local migration office. Please visit our office to for more details regarding the registration of students who are staying at rented apartments. IMPORTANT! Citizens of the following countries may stay in the Russian Federation without registration for a fixed period of time only: · citizens of Ukraine — 90 days; · citizens of Belarus, Kazakhstan and Armenia — 30 days; · citizens of Tajikistan — 15 days. Dormitory check-in Dormitory places will be allocated via applicants’ personal accounts. You will get access to the Dormitory section in your personal account, once you’ve completed the Enrolment Consent and Recognition of Foreign Education and (or) Qualifications sections but no earlier than August 10. Therefore, by the time you visit us to submit your documents starting from August 20, a place at the dormitory will have already been assigned to you.

Students’ portfolio

Resources

Design lab

HSE Design Lab — bureau where talented senior students work teaming up with experienced art directors. The Laboratory integrates commercial projects in the areas of branding, book publishing, animation, museum design, digital design. Due to the harmonious combination of an analytical approach, in-depth knowledge, practical competence and constant study of the most modern approaches and design tools, the Laboratory successfully works with both large customers and young startups.

HSE ART Gallery

The display area and experimental territory has been opened in 2018. The gallery is to become a platform for a teamwork of students and modern art professionals. We aspire to give the floor to a new generation of artists and throw together successful cultural institutions, famous artists and curators, the students who are just beginning to search their own ways, and sophisticated audience in search for something new.

Fashion workshop

Four clothing engineering shops work in the HSE ART AND DESIGN SCHOOL to implement creative ideas. They are equipped with advanced gear. Household and production sewing machines, overlock machines, coverlocks, and ironing and steaming equipment are at the students’ disposal. To develop complex forms and constructions flexible dummies are used and cutting tables and mirrors, storage racks, brackets and other appliances necessary for students’ efficient work are installed.

Prepress and digital print

The HSE PrepressLab performs a whole cycle of prepress operations. The laboratory personnel includes professionals with many years of experience in book production and magazine printing. The laboratory carries out open consultations for bachelors and magisters as well as extended education students. The lab equipment makes it possible to calibrate printing and projection equipment. Optional calibrating of notebook computer screens is available for students. The laboratory makes it possible to print images of the highest quality, including certified proofs for print shops with possible control of color nuances by special viewing.

Porcelain workshop

In the porcelain workshop students can watch the casting process as well as try themselves as porcelain ware makers under the guidance of an experienced master or work independently with ready-made forms. The workshop offers an opportunity to practice the full cycle of manufacturing a porcelain product — from sculpture plasticine modeling to pouring of porcelain, baking and painting. The workshop is equipped with a furnace, driers, plaster pattern machine as well as paints, glazes, and pigments. In addition, training forms and models are also present.

Screen printing workshop

In the silk screening workshop the students under the guidance of professional typographers study the whole stage of printing technology beginning from the preparation of image and prepress on various types of carriers up to drying of the objects produced and gain knowledge on methods of printing, storing, layout, and presentation of graphic works. Using silk screen printing allows designers to significantly extend the range of their professional methods and skills and find a new sphere of expression.

Photo studios

There are two photo studios in the HSE ART AND DESIGN SCHOOL. They are available not only for those who study photography: any student who needs making photos may register and get both modern photo equipment and studio employees expert assistance. The studios suit for all types of photography: portrait photography, product shots, fashion photography, and art projects photography.

Art and design history

Academic discipline «Art and design history and theory» includes lectures on history of arts, architecture, design, photography, cinema, theatre, etc. The exact set of courses depends on the students’ specializations. Besides, we regularly arrange public lectures where top-ranked designers, artists, photographers, and fashion professionals speak in front of the audience. These events are attended not only by HSE ART AND DESOGN SCHOOL students — we are always happy to see there our enrollees, professional designers and modern art aficionados.

Art practice

Artistic skills are not obligatory for the applicants of the HSE ART AND DESIGN SCHOOL, however, it is necessary for every designer to practice them. Art practice is a series of educational disciplines that imply enhancing students’ creative abilities. Depending on the profile chosen the students are engaged in art practice in various formats: study basic principles of drawing, illustration, and painting, sketching and photosketching. They draw comics, paint pictures in oils and acryl, and create pieces of art and installations.

Jewelry design workshop

Bachelor’s profile «Jewelry art and object design in fashion» was launched only in 2018, however, any HSE ART AND DESIGN SCHOOL student may venture into jewelry choosing the respective elective course. In the jewelry workshop the students master both the most ancient and most advanced techniques. These are simple form casting, molding, 3D design, vacuum casting, electrochemical processing of metals, titanium vacuum deposition, etc.

Design technologies

The HSE ART AND DESIGN SCHOOL adheres to a project-based approach to education. From the first lesson students start drafting their original project under the guidance of the group curator (an academic group numbers up to 24 persons). One of the key courses is «design technologies». The «design technologies» supply students with all the basic tools needed for a complex work on any project. Depending on the chosen profiles these tools include various elements: software for graphic design, animation, 3D models, motion design, and web products. In the HSE ART AND DESIGN SCHOOL there are 25 IT rooms and 20 training clusters which are equipped with over 500 Mac computers and licensed software PCs. Computer rooms are used not only for lectures and lessons but also for independent work of the students.

Library

The HSE ART AND DESIGN SCHOOL library grants open access to the most recent publications on design, art, fashion, and media industry for all the students.

About HSE

40 300
students
7 000
professors and researchers
245
educational programmes

HSE ART AND DESIGN SCHOOL is a subdivision of the Higher School of Economics National Research University, one of the leading universities in Russia, a participant of the majority of authoritative international educational ratings (QS, ARWU, Times Higher Education, U.S. News Best Global Universities Subject). It’s not only a huge scientific laboratory, but a representative expert platform as well: the HSE personnel are actively involved in the key expert discussions, they are members of many collegiate and consultative bodies and are opinion leaders of the most important issues in the sphere of education, social policy, healthcare, demography, labor market, transport, public administration, and technological development.